What is the difference between a "Product" and an "Offer"?
To begin, take an example from everyday life; you are in front of a shop window, you like an item, for example, a T-Shirt presented in the window.
So you’ve just seen a product that you like. You enter the store, you go to the department where this T-Shirt is, you’ll find the related offers: this T-shirt in all sizes and colors, with different prices, it is therefore offers.
Returning to marketplaces, the principle is the same, you will find a product listed, once you click on this product, the offers will appear.
Marketplaces typically process data separately, on one hand, product sheets, and on the other the sellers’ offers.
An offer is a set of data that contains information related to the marketability of the product: the reference number, quantity, price, condition (new or used) A product is a set of data constituting the product itself, we find the description, pictures, features …
On Amazon it is important to differentiate between the two, for example, and in practice, if a product is available at Amazon, you can create an offer, linked to this product, it is then called “matching”. We assign a seller’s offer to a product.
On Amazon, products are shared among merchants, any merchants can post an offer on a product, then, this product will have many offers from many merchants.
On Shopify there is no difference between a product and an offer, we are speaking globally of Product.
So you’ve just seen a product that you like. You enter the store, you go to the department where this T-Shirt is, you’ll find the related offers: this T-shirt in all sizes and colors, with different prices, it is therefore offers.
Returning to marketplaces, the principle is the same, you will find a product listed, once you click on this product, the offers will appear.
Marketplaces typically process data separately, on one hand, product sheets, and on the other the sellers’ offers.
An offer is a set of data that contains information related to the marketability of the product: the reference number, quantity, price, condition (new or used) A product is a set of data constituting the product itself, we find the description, pictures, features …
On Amazon it is important to differentiate between the two, for example, and in practice, if a product is available at Amazon, you can create an offer, linked to this product, it is then called “matching”. We assign a seller’s offer to a product.
On Amazon, products are shared among merchants, any merchants can post an offer on a product, then, this product will have many offers from many merchants.
On Shopify there is no difference between a product and an offer, we are speaking globally of Product.
Updated on: 14/01/2025
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